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How’s your message……..{A Sprinkle of Fairy Dust}

A Sprinkle of Fairy Dust
The ezine dedicated to bring you inspiration, innovation and fun

Monday was President’s Day and here in Central Florida that meant no school.  The weather was absolutely amazing so our family ventured out in the afternoon to soak it up at the Animal Kingdom in Walt Disney World.  Thankfully, I have a business that allows me the freedom and time for adventures and fun even on weekdays.  I believe this freedom is an integral part of any successful business.As we approached I started hearing the old commercial in my head that Disney aired after they opened explaining they were “Nahtazu” pronounced Not a Zoo.  The Animal Kingdom attraction is “Nahtazu” (not a zoo), it is something different.   My niece and daughter, in the photo here who rode the roller coaster, will tell you it’s different for sure.Clarity of message is important in any of our marketing efforts, a lesson which Disney learned and shared rather nicely.  Disney explained to us that if you were looking for a zoo, they were not the place for that.As soulful entrepreneurs, understanding who our ideal client is helps us clearly communicate our message so it will be heard by the right (ideal) people.  Knowing our ideal client doesn’t mean we don’t work with people who are outside of that, it just means that you’re really clear in your message who you are for so they can hear it loud and clear.Yes it often feels tough to try to narrow that down, especially as healers and soulful entrepreneurs, most of us we want to help everyone possible.  Yet without clearly defining who you can help the most so that they can easily be drawn to you, you’ll likely dilute your message and with that few will hear it or be drawn to you.

If you’re still struggling to get clear on your message, I know someone who can help.  My friend Rhonda Ryder of Be You Videos is offering a content-rich webinar training titled “How to Create a Compelling Message (Elevator Pitch) That Sells!”   During the training she’ll even help you craft your unique, compelling and enticing message.

You can sign up for the webinar here

If getting some help with clarity in your message resonates with you, then please mark your calendars and plan to join me on Thursday, February 27 at 8pm Eastern.  Rhonda is a great teacher and she’s giving one lucky winner a special prize at the end of the training valued at $397, I hope it’s you.

Authenticity is a must, as soulful entrepreneurs we know it’s about connecting and inspiring people to do businesses with us, not selling or convincing them.

Wishing you all the love and success you desire now and in the future.

All the best,

Michelle Spalding

Fairy Godmother




Illuminate Together Radio

1388439745 This week on Illuminate Together Radio I’ve got two awesome soulful entrepreneur interviews for you.

Brett Dupree, author of Joyous Expansion and life coach will be joining me for a special broadcast Tuesday 2/18 at 9:00 PM, (Eastern) we’ll be talking about “Using Intentions to Live the Life of Your Dreams”

Rhonda Ryder, of Be You Videos will be my guest Wednesday 2/19 at 4:30pm (Eastern) and she’ll be telling us the power of video to connect and deliver our message.

Listen live or to the archive at click here to listen to Illuminate Together Radio
Know anyone who would make a great guest?  Let me know I love chatting with soulful entrepreneurs.

Complimentary Soulful Business Strategy Session

Need a little help with your soulful business?   Wish you had a Fairy Godmother?  Maybe I can be of assistance; I’ve been helping people create the life and business of their dreams and I’d be happy to help you.

Please schedule a complimentary 50 minute business coaching/strategy session with me.  We’ll get a lot done and I’ll let you know more if you’re interested in how we can continue to work together to help you turn your dreams into reality. Click here to schedule your session.

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